Marks Media
Report — BBS INSURANCE

Website Optimization
Complete

Performance report for BBS Insurance [bbs-insurance.com]
A summary of optimizations deployed to production and their measurable impact.

Desktop Performance
Before
24
→
After
96
Mobile Performance
Before
9
→
After
62
Best Practices
Before
54
→
After
100
Accessibility
Before
84
→
After
94
Core Web Vitals — Detailed Breakdown
Largest Contentful PaintDesktop
Before
2.6s
After
1.1s −58%
Largest Contentful PaintMobile
Before
15.5s
After
7.9s −49%
Total Blocking TimeDesktop
Before
1,090ms
After
40ms −96%
Total Blocking TimeMobile
Before
1,670ms
After
140ms −92%
Layout StabilityDesktop — CLS
Before
0.935
After
0.095 −90%
Layout StabilityMobile — CLS
Before
0.764
After
0 Perfect
4×
Faster Desktop
7×
Faster Mobile
100
Best Practices Score
Additional Work Completed
01

Business Schema & Structured Data

Built and validated Organization and Local Business markup. Google now properly identifies BBS Insurance - its location, services, and business details - enabling enhanced search result listings.

02

Technical SEO & Accessibility

Added meta descriptions, corrected image alt text, fixed viewport zoom restrictions, improved mobile touch targets, and added proper ARIA labels and page landmarks for screen reader compatibility.

03

Image Optimization

Optimized key images across the site, implemented proper lazy loading for below-the-fold content, and added explicit width/height attributes to prevent layout shifts during page load.

04

Caching & Delivery

Configured site code for optimal caching, deferred non-critical JavaScript, eliminated render-blocking resources, and implemented a YouTube video facade to eliminate a major performance bottleneck.